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Drawing attention to rear walls
Rear walls, for example in supermarkets or
butcher's shops, represent the rear boundary of
the store right up to the ceiling. With
professional illumination they can attract a
great deal of attention from a distance. Good,
bright illumination, for example with wall
floodlights, immediately directs attention to
offers and unconsciously guides customers
through the store. Suitable atmospheric
illumination of shelves of bread or rear walls
in butcher's shops present the products in an
appetizing way and customers immediately see the
quality of the products on offer.
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