Press Release September 2008 - Bargin Booze Select Convenience choose BARO 2nd Dec 2008

Bargain Booze, the leading off licence chain comprising 600 stores UK wide, has embarked on an expansion programme that sees it moving into the convenience store sector.

As part of the programme many of its stores are set to receive the Bargain Booze Select Convenience re-fit and its new image will be reflected in its new retail lighting solution. BÄ.RO Retail Lighting has completed several stores already as part of the roll-out and the effect is superb!

For example, the traditional local off licences in Leeds and Carlisle have been transformed into exciting convenience stores that offer customers more of a shopping “experience”, where products and displays are illuminated using cutting edge retail lighting technology and fixtures that create drama and light in the most contemporary settings. 

Neil Partridge, BÄ.RO National Sales Manager, enthuses, “By using the correct light we have succeeded in delivering a new concept to a well established brand. The new image is stunning and we are sure that the Bargain Booze customer will enjoy an entirely new shopping experience.”

BÄ.RO used a combination of its Batwing, Carina, and Pegasus high quality energy efficient fixtures to achieve the desired effect. Each fixture has been developed to enhance lighting in different store areas to draw maximum interest from customers which ultimately leads to improved retail sales.

First franchised in 1988 and continuing to increase store numbers year on year, Bargain Booze remains committed to bringing its customers only the best value deals every day of the year and BÄ.RO is proud to be its retail lighting partner.