Press Release October 2008 - BARO Lighting transforms top deli 2nd Dec 2008

BÄ.RO, the fresh food shop lighting specialists, have used their expertise to transform one of the UK’s top delicatessens, Ultracomida Deli in Aberystwyth, into an aesthetically pleasing environment, illuminating its spectacular range of produce to best advantage.

Well known for its wide variety of cheeses, olives, pasta and specialised international meats including salamis and chorizo, Ultracomida Deli now has a BÄ.RO lighting system that creates an inviting store and offers customers an appealing retail experience. The Deli, which is part of a chain has been ranked within the UK Top 50 Delis by The Independent newspaper, is located in the heart of Aberystwyth which is the principal holiday resort and administrative centre of the west coast of Wales. The town has a busy seafront and harbour and on a clear day the highest mountain in Wales, Snowdon can be seen.

Working to a Client brief that demanded a complete revamp of the Deli’s existing lighting, BÄ.RO designed a system using luminaries selected from their track mounted range ensuring that the entire deli and its contents are illuminated to perfection. BÄ.RO’s Simon Barker comments, “The total effect is welcoming, contemporary and shows Ultracomida’s produce as never before.”